Friday, June 17, 2011

What Color Lipstick Makes My Teeth Look Whiter?

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To make my teeth appear whiter, all I have to do is wear bright-red lipstick. Done and done.

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Monday, June 13, 2011

Films - In Defense of Slow and Boring - NYTimes.com

Thinking is boring, of course (all that silence), which is why so many industrially made movies work so hard to entertain you.

A.O. Scott rips the corporate status quo a new one.

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Tuesday, June 07, 2011

Create Intangible Satisfaction - Rory Sutherland

In this video Sutherland reveals what I love about advertising. At its best, advertising adds value by altering our perception of the product. This may sound dirty but increasing your works intrinsic value would do wonders to your emotional health regardless of form, would it not? Adding intangible value can be just as satisfying as “real” value according to Rory Sutherland.

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Monday, August 09, 2010

And now, the Great Recession destroys... unhappiness?

According to researchers, how you spend has a greater impact on your happiness than how much you spend:

http://www.nytimes.com/2010/08/08/business/08consume.html

I completely agree. Although two VW Jetta TDI wagons would undoubtedly make me happier than one.

Cue Homer-esque drooling and babbling about high gas mileage with sporty handling...

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Friday, August 06, 2010

My TAMUC class

A video Texas A&M-Commerce made for the university's online magazine. It's me and my teaching partner, Kiran Koshy, talking about our art direction / copywriting class. Man, I need to stop mumbling so much.